Senior Product Marketing Manager
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Senior Product Marketing Manager
Job Details
Published:
26-03-2025
Salary:
£0.00 Annual
Location:
London
Category:
Permanent
Sector:
Technology
Reference:
4672
Work Model:
On-Site
Description
Our client, a fast-growing B2B SaaS company in the data science and martech space, is seeking a Senior/Lead Product Marketing Manager
to own go-to-market (GTM) strategy and empower commercial teams with impactful sales enablement and content.
If you're a strategic thinker who thrives at the intersection of product, sales, and storytelling, and have experience working with enterprise-level solutions—this is an exciting opportunity to lead from the front.
Key Responsibilities
- Lead and execute end-to-end go-to-market strategies for product launches, feature rollouts, and market expansions.
- Drive sales enablement—developing sales playbooks, battlecards, pitch decks, and training materials that support the Sales and Customer Success teams.
- Craft clear, compelling messaging and positioning tailored to enterprise buyers and decision-makers.
- Produce a range of high-impact content including product one-pagers, case studies, blogs, solution briefs, and demo narratives.
- Collaborate cross-functionally with Product, Sales, Marketing, and Customer teams to ensure consistent messaging and GTM alignment.
- Conduct ongoing market, user, and competitive research to inform strategic direction and product-market fit.
Requirements
- 5+ years of experience in product marketing within B2B SaaS, with a strong focus on data science, AI/ML, analytics, or martech products.
- Demonstrated success in creating and executing GTM strategies for complex, enterprise-level software products.
- Proven ability to enable Sales teams with effective tools and messaging that drive pipeline, conversion, and retention.
- Excellent writing and storytelling skills, with the ability to distill technical product features into clear, customer-centric value.
- Comfortable operating in a fast-paced, cross-functional environment with shifting priorities and ambitious goals.