Senior Product Marketing Manager

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Senior Product Marketing Manager

Job Details

Published:

26-03-2025

Salary:

£0.00 Annual

Location:

London

Category:

Permanent

Sector:

Technology

Reference:

4672

Work Model:

On-Site

Description

 

 

Senior/Lead Product Marketing Manager (B2B SaaS | Data Science / Martech)
 

Our client, a fast-growing B2B SaaS company in the data science and martech space, is seeking a  Senior/Lead Product Marketing Manager  to own go-to-market (GTM) strategy and empower commercial teams with impactful sales enablement and content.
 

If you're a strategic thinker who thrives at the intersection of product, sales, and storytelling, and have experience working with enterprise-level solutions—this is an exciting opportunity to lead from the front.

 

Key Responsibilities
  • Lead and execute end-to-end go-to-market strategies for product launches, feature rollouts, and market expansions.
  • Drive sales enablement—developing sales playbooks, battlecards, pitch decks, and training materials that support the Sales and Customer Success teams.
  • Craft clear, compelling messaging and positioning tailored to enterprise buyers and decision-makers.
  • Produce a range of high-impact content including product one-pagers, case studies, blogs, solution briefs, and demo narratives.
  • Collaborate cross-functionally with Product, Sales, Marketing, and Customer teams to ensure consistent messaging and GTM alignment.
  • Conduct ongoing market, user, and competitive research to inform strategic direction and product-market fit.

 

Requirements
  • 5+ years of experience in product marketing within B2B SaaS, with a strong focus on data science, AI/ML, analytics, or martech products.
  • Demonstrated success in creating and executing GTM strategies for complex, enterprise-level software products.
  • Proven ability to enable Sales teams with effective tools and messaging that drive pipeline, conversion, and retention.
  • Excellent writing and storytelling skills, with the ability to distill technical product features into clear, customer-centric value.
  • Comfortable operating in a fast-paced, cross-functional environment with shifting priorities and ambitious goals.


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